Learn the definition and significance of customer retention in e-commerce.
Understand how to calculate retention rates and interpret them.
Explore strategies to improve retention and their impact on business growth.
Achieve the ideal symbiosis where your product satisfies a strong market demand.
Most important about
Product-market fit
A situation where a product satisfies a strong market demand.
Key to long-term growth and sustainability.
Measured by customer feedback, retention rates, and organic growth.
Imagine crafting a key that fits perfectly into a lock, turning smoothly without any hitches. That's the essence of product-market fit in the business world. It's when a company's product meets the needs and wants of its target market so well that it sells almost effortlessly. It's the sweet spot where customers are not just satisfied but are raving fans, leading to organic growth and strong retention.
Achieving product-market fit is like hitting the jackpot for startups:
Product-market fit is the golden milestone every startup aims for. It's when the market votes "yes" for your product, signalling that you're on the right track. Achieving this fit reduces many of the risks associated with scaling and sets the foundation for sustainable growth.
Programme
3
Boost retention, loyalty and customer value with strategic segmentation, automation, and innovative programs.
Level
15
Turn happy customers into advocates
Cement your customers' loyalty with programs that acknowledge and reward their engagement and spending.
FAQ
Frequently asked questions about this concept.